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???? ??????? ??? ?? ?? ??? ??? 7 ?? ?? 10 ???? ?? ?????? ??????? ??? ???????? ?? ????? ??.1 ?????? ?? ????? ????? "?????? ??????????" ?????? ??????? ????? ?????? ?????? ???? ????? ????? ?????. ??????? ???? ??? ??????? ?????????? ?????? ??????? ??????? ????????? ??????? ?? ???? ??? ??????? ????? ??????? ?????? ????? ?????? ?????? ??????? ??????? ??????? ????????? ????????? ???? ?? ?????.
????????? ??? ?????? ????? ?????? ?? ???? ?????? ?????????? ?? ???? ??? ????? ????? ???. ???? ?????? ?? ?????? ?? ????? ????? ?????? ??? ??? ?? ??????? ???? ????? ?? ????? ??????? ?? ?? ??????? ???? ?????? ?????? ?? ???? ????? ???? ?? ???? ?????? ?? ?????? ????? ??? ?? ???? ????? ???????? ??? ??? ????? ??? ????. ???? ?? ????? ????????? ????????? ???? ????? ?? ????? ?? ?????? ???????? ??? ??? ?????? ????? ???? ????? ???? ?????? ?? ???????? ????? ?????? ???? ?? ???? ?????? ?? ?????? ??????. ???? ?? ?? ????? ????? ?????? ?? ???? ???? ???? ?? ???? ???? ????? 1 ?? ?? 10 ??? ?????? ????????.2
??? ?????? ??? ??? ???? ?? ?????? ??????? ?? ?? ????? ?? ?????? ????? ?????? ?????? ?? ???? ????? ????? ????? ????? ????? ?? ????? ?? ??? ????? ?????? ?????. ?? ??? ????????? ???? ???? ??? ???????? ?? ??????? ???? ????? ?????? ??? ????? ??????? ???????? ??????? ????? ????? ?????? ?? ???????.
??? ??? ???? ??????? ???? ?????? ???? ????? 19 ????? ??????? ??? ????? "Ditch the Label and Brandwatch" ?? ???? ?? ???? ?? 5 ?????? ???? ?? ????? ?????? ?????? ??? ????? ????. ??? ??? ?? ????? ?????? ?????? ?? ?????? ??? ?????? ??????? ?? ???? ?????? ????? ??????? ?? ??????? ?????? ??????? ?????????? ??????? ?????? ????????. ???? ??????? ?? ???? 7,7 ?????? ???? ?? ????? ????????? ?390,296 ???? ?? ???? ???????? ?19,348 ????? ????? ????? ????????? ?????? ?? ?? ??????? ??? ?????.3 ??? ?? ??? ???????? ?????? ???? ???? ????? ??? ??????? ??????? ?? ???????? ??????? ????? ????? ??????? ?????? ??????? ??? ?? ????? ??? ????? ???? ???????? ??? ???????? ????? ??????.
???????? ??? ??????? ??? ?????? ????? ??? ??? ???? ?????? ???? ?? ?????? ??????. ??????? ?????? ??? ?????? ?????? ????? ????? ?? ???? ??? ????? ??? ?? ????. ???? ??????? ?????? ??? ?? ???? ?? ??????? ???????? ???? ??? ?????? ???? ?????? ????? ????? ??? ?????? ??????? ?????????? ?? ?????? ?? ?????? ?????????? ?? ???????. ??????? ?? ?????? ??? ??????? ?????? ??? ??? ??? ????????. ????? ??????? ?? ???? ??????? ??????? ??????? ???? ?????. ??? ?????? ????? ???? ????? ?? ???????? ??? ???????? ?? ????? ???? ?????? ??? ???? ?? ????? ??? ?????? ?? ???? ?? ??? ???? ??? ????????.
???? ??? ??????? ???? ????? ????? ??????? ??????? ???????? ??? ???????? ?? ?????? ???? ????? ????? ??? ??? ??????? ??? ???? ????? ??? ????? ?????? ???? ???????? ???? ??? ????? ??????. ?? ??? ??????? ????????? ???? ?????? ???????? ???? 2016 ?? ???????? ??????? ????????? ???? ?????? ????????? ??????? ??? ?? ?? ?????? ????? ?????: ??? ?? ??????? ?? ????? ?????? ????? ????? ????? ????? ?? ??? ?????. ???? ???? ???? ?? ???? ??????? ???? ????? ?? ????? ??????? ????? ???? ??? ???? ??? ?? ??????? ?? ????? ??????? ??????? - ????? ?? ?? ???? ?? ??????? ???? ?????.
??? ??????? ?????? ??? ?????? ??? ???? ????? ????? ????????? ?????? ??? ???????? ???????. ??? ???? ?????? ????? ???? ????????? ??? ?????? ??? ???? ????? ?? ????? ??????? ????????? ???????? ???????? ???? ????????? ?????? ??????? ?????? ?????. ?? ???? ???????? ?? ??? ??? ????? ?????? ?????? ???????? ?? ?? ????? ????? ???? ????? ??????? ??? ?????? ?????? ??????? ????????? ????? ????? ????? ?????? ????? ????? ???? ????? ?? ????? ?????? ???? ?????? ?? ????? ???????. ?? ??????? ???? ?????? "Ditch the Label"? ???? ?? ?????? ?? ?? ????? ?? ?????? ???? ?????? ?? ????? ????? ?? ??????? ????? ??? ???????? ????????? ?????? ?????.4
??? ???? ?????? ?? ?????? ??? ????? ??????? ????????? ????? ?? ???????? ?? ???? ???????. ?????? ??? ??????? ??????? ??? ????? ?????? ??????? ????? ???? ???? ?????? ??? ??????? ???? ???? ?? ????? ?????. ??? ??? ???? ?????? ???? ???????? ??????? ??? ?????? ??? ????????? ????? ????? ????? ?? ????? ??????? ??? ??????. ??? ???? ????? ??? ???????? ?? ???????? ??????? ????????? ???? ????? ??? ????? ?????? ????? ????????. ????? ?? ?????? ??????? ????? ?? ??? ????????? ??? ??? ?? ??? ???????? ?? ??? ???????? ????? ??? ?????. ????? ????? ??? ?? ??? ??????? ?? ??? ??? ??????? ???????? ??????? ???? ?????? ???? ????? ?? ???? ????.
???? ???????? ???? ?????? ????? ???? ????? ???? ????????. ???? ???? ??????? ?? ???? ???? ??????? ??? ??????? ?? ???????? ??? ?????? ???? ???? ?? ?? ????? ????? ????? ?????? ??????? ???? ????????. ??????? ?? ???? ??????? ?????????? ????? ???????? ?????? ????? ???? ?? ????? ??? ?????? ??????? ???????? ?? ??????? ???????? ?? ???? ??????? ????? ??? ??????? ?????? ????????? ???.
?? ???? ?? ??????? ?????????? ?? ??? ????? ????? ?????? ???????? ??????? ?? ??? ?????? ?? ?????? ??? ???? ?????? ?? ?????? ??? ?????? ?? ??? ???????? ???? ???????? ?????. ???? ??????? ?????????? ??????? ?? ???? ??? ?? ???? ?????? ?????? ??????? ??????? ?????? ????? ???????? ???? ???? ?????? ??? ???? ??????? ???? ??? ???? ????? ??? ????????. ????? ?? ???? ???? ?? ???? ???? ?????????? ??????? ?? ???? ???? ?? ??? ???????? ?? ??? ?? ????? ??????.
??? ??????? ?????? ?????? ??????? ??????????? ???????? ????? ?????? ???????? ????????? ????? ?? ???? ???????? ??? ?????? ??? ?????????? ???????? ??? ??????? ???? ?????? ????????? ??????? ??????? ???? ?????. "???????? ???????" ?? ????? ?????? ???? ??? ?????? ??????? ??????? ???? ????? ??? ?? ??? ??????? ?? ?????? ??????? ?? ??????? ????? ???? ??????? ?????? ????? ????????. ??? ?? ????? ????? ?????? ?????? ??????? ??? ????? ?? ???????? ???????? ??? ???? ?? ???? ???? ????? ???? ????? ??? ????? ??? ????? ?? ??? ????????. ??? ??????? ????????? ?????? ?? ??? ????? ????? ??? ????? ???????? ??????? ???? ??? ???????? ???????? ????? ??? ??? ?? ??? ????? ????? ????? ?????? ?????? ????? ?? ????? ??????? ??????? ?????? ???. ????? ??? ?????? ???? ???? ??????? ??????? ????? ?? ?????? ???? ???????. ??? ???? ??????? ?????? ??????? ??????? ????? ????? ?? ???? ?????? ????? ?? ???????? ???????.
?? ???? ???????? ??? ??? ???? ??????? ?????????? ??????????? ????????? ???? ???? ??? ???????? ??? ???? ?????? ??? ?? ??? ??? ???????? - ?? ???????? ???????? ??? ???????? ????? ??????. ?? ????? ??????? ???????? ?? ?????? ???? ?????? ??????????? ????? ???? ??? ?????? ?? ??????? ??????? ???????. ???? ????? ???? ??? ??? ???? ???? ?? ????? ??????? ????????? ?? ???? ???? ??????? ?????????? ???? ???????? ??? ????????. ?? ??????? ??????? ?????????? ???????? ????? ?????? ??? ????? ???? ??????? ???? ?????? ??? ????? ?????? ?? ???? ??? ????? ??? ????? ?????? ?? ?? ?? ????? ??????. ??? ??????? ?????? ??????? ?????????? ??? ????? ????? ?????? ???? ????? ??? ??????? ??? ???????? ???? ????? ????? ????? ??????? ??? ???? ??????? ????????? ??? ?????? ??????? ??????? ?? ?????????? ???? ??????? ?? ?????????.
??? ??? ???? ?? ??????? ??????? ?????? ???? ????? ?? ?????? ?? ???????. ?? ??????? ????? ????? ????? ??????? ???? ?? ????? ?? ???? ???? ????? ???? ???? ?? ???? ?? ???? ?? ??????? ??? ???? ??????. ?? ????? ????? ??????? ???? ?????? ?????? ??????? ?? ?????. ?????? ????? ??????? ?? ?? ??????? ??????? ???? ?? ????? ???????? ?????? ?? ????? ????????. ??????? ???? ????? ???? ?? ????? ?? ????? ??????? ??????? ??? ????? ???? ?? ????? ????? ?????? ????.
???? ????? ?????? ??? ??????? ?? ?????? ?????? ??????? ?????? ?? ???? ??????? ????? ???? ?? ??? ?????. ???? ??????? ?? ???????? ?? ????? ???????? ?????? ?? ???? ?????? ??????? ??????? ??? ?????? ??????? ????? ????? ???? ???????.
?? ?????? ???? ???? ???????? ???????? ???? ????? ????? ?? ???????? ???????? ????????. ?? ?????? ???????? ????? ???? ?????? ????? ????? ??? ??????. ??? ??? ??? ????? ???? ????????? ??? ???? ?????? ???? ?????. ??
???????
1??? Ditch the Label, “The annual cyberbullying survey 2013”
(Brighton, 2013). ????? ??? ??????:?
the-cyberbullying-survey-2013/
2 ? ?Ditch the Label, “The annual bullying survey 2016”
(Brighton 2016). ????? ??? ??????:?
annual-bullying-survey-2016/
3 ? ?Ditch the Label and Brandwatch, “Cyberbullying and hate speech: What can social data?tell us about hate speech online?”
(Brighton, 2016). ????? ??? ??????:?
cyberbullying-and-hate-speech/
4 ? ?Ditch the Label, “The annual bullying survey 2015”
(Brighton, 2015). ????? ??? ??????:?
annual-bullying-survey-2015/
